[G2] LEICA T
ART DIRECTION & WEB DESIGN
As part of a new communication concept for the LEICA T, this Website emerged. A new home for relevant content called »Projekt Zeigeist«. Dedicated to an audience which is highly attracted by literally everything from the universe of design, fashion, music, arts and lifestyle.
»Projekt Zeigeist« involves its target group by sending them to four different shared apartments, located at the epicenters of design and lifestyle during selected events and inhabited by three well-known bloggers plus one lucky winner per location.
Team ♥︎ GeometryGroup